---
title: "Branding and customization"
description: "Branding and customization"
canonical_url: "https://support.pave.com/articles/branding-and-customization-a8wA7JVWyy"
md_url: "https://support.pave.com/articles/branding-and-customization-a8wA7JVWyy.md"
---
# Branding and customization

## In this section

* [Customize branding in Total Rewards and Visual Offer Letter](https://support.pave.com/articles/customize-branding-in-total-rewards-and-visual-offer-letter-2nt1CRRxWo) - Step-by-step guide to configure logo, colors, welcome banner, and About Us section

* [Customize overview tile settings](#overview-tile-settings) - Step-by-step guide to configure titles, subtitles, and descriptions for compensation overview tiles

## Why branding matters

Your Total Rewards and Visual Offer Letter portals are critical touchpoints where employees and candidates interact with their compensation data. A branded, cohesive experience builds trust, reinforces your company's identity, and demonstrates that compensation communications are a natural extension of your organization—not generic third-party tools.

**What you achieve with customization:**

* **Build credibility and trust** - A consistent visual identity reassures employees and candidates that they're viewing official, authentic compensation information from your company

* **Strengthen your employer brand** - Extend your company's visual identity into compensation conversations, creating a seamless experience from offer letter to ongoing total rewards communications

* **Reduce confusion and support questions** - Clear, branded messaging helps employees and candidates understand what they're looking at and why it matters, reducing back-and-forth with HR

* **Create candidate-ready offer experiences** - Deliver a polished, professional first impression that reflects well on your organization during the critical offer stage

* **Support global teams with localized content** - Provide welcome messages, about us content, and compensation descriptions in multiple languages to serve your global workforce

## What you can customize

This section covers visual branding and overview tile customization. For compensation-specific configuration (equity display, cash pay types, benefits), see [Compensation configuration](https://support.pave.com/articles/compensation-configuration-3i5jhKvHPL).

### Branding elements

Create a cohesive visual identity across Total Rewards and Visual Offer Letter portals. These settings are managed in **Settings > Communicate > Appearance** and **Settings > Communicate > About Us**.

**What you can configure:**

* **Company logo** - Display your logo prominently to establish authenticity

* **Brand colors** - Apply your brand and banner colors for visual consistency

* **Welcome banner** - Customize title, body text, and background media (images or video) to set the right tone for employees vs. candidates

* **About Us section** - Add custom tabs with rich content (text, images, video) to share company information, values, or FAQs

* **Localization** - Provide all branding content in multiple languages to support global employees and candidates

### Overview tile settings

Help employees and candidates understand their compensation at a glance. These settings are managed in **Settings > Communicate > Compensation > Overview**.

**What you can configure:**

* **Overview titles and subtitles** - Set the main heading and subheading for the compensation overview page

* **Overview descriptions** - Provide context about the compensation summary being shown

* **Compensation item descriptions** - Add explanatory text for each compensation component (base salary, bonus, equity, etc.) to help recipients understand what each item means

* **Timeframe settings** (employee portal only) - Control what time period the overview represents

* **Visibility controls** - Choose which compensation items appear in the overview and whether they're shown or hidden by default

All overview content supports localization for global teams.